{"id":296,"date":"2021-01-28T22:58:35","date_gmt":"2021-01-29T06:58:35","guid":{"rendered":"https:\/\/www.golinks.com\/blog\/?p=296"},"modified":"2025-04-23T11:56:33","modified_gmt":"2025-04-23T18:56:33","slug":"golinks-for-enterprises","status":"publish","type":"post","link":"https:\/\/www.golinks.com\/blog\/golinks-for-enterprises\/","title":{"rendered":"GoLinks for Enterprises: How The World&#8217;s Largest Companies Use Internal Short URLs"},"content":{"rendered":"\n<p id=\"3278\">Enterprises have specific challenges compared to SMBs or startups. They have thousands of employees, multiple offices, teams spread across various time zones, and a vast amount of information, processes, and procedures stored in all conceivable tools.<\/p>\n\n\n\n<p id=\"1289\">The losses from poor knowledge sharing alone can number in the&nbsp;<a href=\"https:\/\/www.panopto.com\/resource\/valuing-workplace-knowledge\/\">millions<\/a>&nbsp;for a single enterprise. Not only is costly employee time wasted, but companies that don\u2019t effectively onboard, utilize, and engage talent&nbsp;<a href=\"https:\/\/learn.g2.com\/productivity-statistics\">face higher turnover rates<\/a>, too. And high employee turnover leads to further losses.<\/p>\n\n\n\n<p id=\"d3fb\">The fix isn\u2019t simple. Employee productivity is a very complicated issue. Everything is at play: company culture, internal processes, software,\u00a0<a href=\"https:\/\/www.golinks.com\/blog\/productivity-challenges\/\" target=\"_blank\" rel=\"noreferrer noopener\">speed of innovation and technical debt<\/a>, unnecessary email, pointless meetings. The list goes on.<\/p>\n\n\n\n<p id=\"4646\">Fortunately, there is a simple solution that \u2014 while not a cure for every productivity problem \u2014 can drastically improve knowledge sharing and finding.<\/p>\n\n\n\n<p id=\"0358\">Some of the world\u2019s top companies utilize GoLinks for Enterprises to help their employees find things faster so they can get their work done.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"959e\">More people, more productivity problems<\/h2>\n\n\n\n<p id=\"87c0\">Did you know that knowledge workers spend about&nbsp;<a href=\"https:\/\/blog.xenit.eu\/blog\/do-workers-still-waste-time-searching-for-information\">1.8 hours<\/a>&nbsp;every day searching for and gathering the information they need to do their work?<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"374\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230054\/image-144.png\" alt=\"Quote: &quot;Knowledge workers spend about 1.8 hours every day searching for and gathering information&quot;\" class=\"wp-image-299\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230054\/image-144.png 1000w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230054\/image-144-300x112.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230054\/image-144-768x287.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230054\/image-144-40x15.png 40w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<p id=\"b0a6\">Just imagine what would happen if you were to reduce that amount by 30 minutes per day per employee. Then multiply that by the thousands and thousands of employees you have.<\/p>\n\n\n\n<p id=\"2bd3\">Even a small improvement in productivity can have a big impact on an enterprise organization.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"9f8b\">The cost of low productivity<\/h2>\n\n\n\n<p id=\"7566\">The more employees an organization has, the more costly are the effects of inefficient knowledge share.<\/p>\n\n\n\n<p id=\"5453\">Just take a look at these statistics from&nbsp;<a href=\"https:\/\/www.panopto.com\/resource\/valuing-workplace-knowledge\/\">Panopto<\/a>, which reveal that US-based companies with around 1000 employees lose an average of $2.7 million annually due to poor knowledge sharing, while companies with around 100,000 employees lose over $265 million annually.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/miro.medium.com\/max\/2426\/0*TKlbqOxtM3LFRZbu\" alt=\"Chart of cost of productivity loss annually for large US businesses\"\/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5e98\">What are go links and why do enterprises use them?<\/h2>\n\n\n\n<p id=\"bc74\">Go links are intuitive short links for internal company use. Here are some common&nbsp;<a href=\"https:\/\/www.golinks.io\/apps.php?utm_source=golinks.com&amp;utm_medium=blog&amp;utm_campaign=golinks_for_enterprises\">example go links<\/a>&nbsp;for enterprises that you can use.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/miro.medium.com\/max\/1800\/1*UdB2URYhLJIZe5q0f6Gxfg.gif\" alt=\"GoLinks for enterprises animation showing usage of go links\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"1953\"><strong>Company-wide golinks:<\/strong><\/h4>\n\n\n\n<ul>\n<li>go\/vacation \u2014 Description of vacation benefits<\/li>\n\n\n\n<li>go\/sop \u2014 Location of library of SOP documents<\/li>\n\n\n\n<li>go\/hr \u2014 All HR resources<\/li>\n\n\n\n<li>go\/it \u2014 Where to get support from IT<\/li>\n\n\n\n<li>go\/401k \u2014 Retirement plan information and access<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"ce6b\"><strong>Team-specific golinks:<\/strong><\/h4>\n\n\n\n<ul>\n<li>go\/weekly \u2014 Weekly team meeting access<\/li>\n\n\n\n<li>go\/github \u2014 Team GitHub account<\/li>\n\n\n\n<li>go\/timeline \u2014 Product launch timeline<\/li>\n\n\n\n<li>go\/sales \u2014 All sales resources or SalesForce<\/li>\n<\/ul>\n\n\n\n<p id=\"1500\">With GoLinks for Enterprises, companies can facilitate knowledge sharing and asset finding simply by making digital resources more intuitive.<\/p>\n\n\n\n<p id=\"c820\">Here are some of the top reasons why enterprise companies utilize go links.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1609\">Easy, intuitive asset finding with GoLinks for Enterprises<\/h2>\n\n\n\n<p id=\"a9a9\">Go links make it easier to find what you\u2019re looking for. You can remember previously-used go links easily, and you can even intuit go links you haven\u2019t used before.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"374\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230059\/image-145.png\" alt=\"Quote by Confluent's Head of Digital Growth, Jon Pipas about GoLinks enterprise.\" class=\"wp-image-300\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230059\/image-145.png 1000w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230059\/image-145-300x112.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230059\/image-145-768x287.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230059\/image-145-40x15.png 40w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">Quote by Jon Pipas, Head of Digital Growth at Confluent<\/figcaption><\/figure>\n\n\n\n<p id=\"c47f\">The easy, memorable nature of go links has a big impact on employees. When you don\u2019t have to hunt for things, you reduce the need for&nbsp;<a href=\"https:\/\/www.golinks.com\/blog\/context-switching\/\">context switching<\/a>, especially when it comes to employees asking each other where things are.<\/p>\n\n\n\n<p id=\"4c1b\">If someone asks an employee where something is, they can share the go link without having to hunt in a folder. Even better, the need to ask gets drastically reduced because people remember for themselves.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"0357\">Supporting asynchronous communication<\/h2>\n\n\n\n<p id=\"31b4\"><a href=\"https:\/\/learn.g2.com\/productivity-statistics\">86% of professionals<\/a>&nbsp;say that poor communication results in workplace failures.<\/p>\n\n\n\n<p id=\"919d\">In today\u2019s remote working environment, communication challenges can look a little bit different online. Communicating when no one is in the same place can be a monumental challenge.<\/p>\n\n\n\n<p id=\"b9d4\">Today\u2019s enterprises need to support asynchronous communication \u2014 which refers to when workers are collaborating or communicating with each other at different times. This means the potential of waiting for a response to a question or request is much higher.<\/p>\n\n\n\n<p id=\"e39b\">Even without timezone challenges, this format of communication is not only now widespread, but necessary. With ineffective meetings costing US businesses&nbsp;<a href=\"https:\/\/getvoip.com\/blog\/2019\/07\/15\/cost-of-inefficient-meetings\/\">$37 billion dollars per year<\/a>, asynchronous communication can help reduce unwarranted meetings.<\/p>\n\n\n\n<p id=\"4be4\">Enterprises that utilize go\/links are able to further support asynchronous communication by offering knowledge workers digital asset locations that are easy to remember and share. It\u2019s tough to recall where brand logos are in your digital asset management system but it\u2019s easy to remember go\/brand.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"cdc4\">Saving time for HR, IT, and other internal support teams<\/h2>\n\n\n\n<p id=\"08b0\">The average office worker spends&nbsp;<a href=\"https:\/\/www.inc.com\/geoffrey-james\/the-average-worker-spends-51-of-each-workday-on-these-3-unnecessary-tasks.html\">2.5 hours per day<\/a>&nbsp;on email. Think about all of the emails, chats, and calls your HR team is inundated with each week and much of it for the same questions.<\/p>\n\n\n\n<p id=\"0fcc\">For enterprises that use go links, more time can be diverted from repetitive communication towards impactful work.<\/p>\n\n\n\n<p id=\"a9b0\">For example, HR can reduce how often they tell employees where to find the information about benefits. Instead, employees can easily visit go\/benefits to find that information at any time.<\/p>\n\n\n\n<p id=\"092a\">Consider the enormous monetary savings from implementing go\/help. IT time (which is costly) can be diverted away from telling people where to file a support ticket, and that time can instead be spent on actually&nbsp;<em>handling<\/em>&nbsp;those support tickets, or on optimizing other internal processes and systems.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"e196\">Working in different time zones<\/h2>\n\n\n\n<p id=\"1231\">Waiting to work on something is never good. For enterprises with departments and teams spread across different time zones, this can be quite frequent.<\/p>\n\n\n\n<p id=\"94b6\">Perhaps a marketer needs an approved image template before they can post on social media. With go links, that marketer doesn\u2019t have to wait for someone in a different time zone to help them locate the asset.<\/p>\n\n\n\n<p id=\"4802\">They can recall the location for themselves and keep working. No waiting required.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"e7b1\">GoLinks versus building go links capabilities from scratch<\/h2>\n\n\n\n<p id=\"5779\">Many large enterprises like Google, LinkedIn, Twitter, Yahoo, and Netflix use go links. Many&nbsp;<a href=\"https:\/\/books.google.com\/books?id=V3TTDwAAQBAJ&amp;pg=PA60&amp;lpg=PA60&amp;dq=google+%22go+link%22+culture&amp;source=bl&amp;ots=61VihDp7Su&amp;sig=ACfU3U3YzAnfep7uyk5l_qRO739OYoByFQ&amp;hl=en&amp;sa=X&amp;ved=2ahUKEwj-kfrbpKnuAhVHRK0KHXX6D9s4ChDoATADegQIChAC#v=onepage&amp;q=google%20%22go%20link%22%20culture&amp;f=false\">ex-Googlers<\/a>&nbsp;grow so accustomed to go links, that they champion them at their new companies.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"290\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230104\/image-146.png\" alt=\"Logos of enterprises that use a go link solution\" class=\"wp-image-301\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230104\/image-146.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230104\/image-146-300x85.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230104\/image-146-768x218.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230104\/image-146-40x11.png 40w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p id=\"a246\">Enterprises often use go links creatively:<\/p>\n\n\n\n<ul>\n<li>Posters in office hallways<\/li>\n\n\n\n<li>TVs in meeting rooms<\/li>\n\n\n\n<li>Townhall presentations<\/li>\n<\/ul>\n\n\n\n<p id=\"dc2a\">While go links are often typed in order to share them with one another, they can also be said audibly during meetings.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote\">\n<p>\u201cWe learned about GoLinks three months ago but didn\u2019t start using it. For two months, every time we had a moment where we had to type a complicated link into a browser we looked at each other smirking and shouted out what the GoLink would be\u2026 \u201cGO WEEKLY\u201d, \u201cGO PHLAUNCH\u201d, \u201cGO PR.\u201d So eventually we had done this enough times that it was obvious to try out GoLinks. So we finally did and now we use GoLinks every day.\u201d \u2014&nbsp;<a href=\"https:\/\/www.producthunt.com\/posts\/golinks-for-enterprise#comment-824433\">Stefania Olafsdottir, co-founder of Avo<\/a><\/p>\n<\/blockquote>\n\n\n\n<p id=\"f65b\">Some companies internally-built go links solutions, however, this isn\u2019t the only way to access this technology. Using&nbsp;<a href=\"https:\/\/www.golinks.io\/open-source.php?utm_source=golinks.com&amp;utm_medium=blog&amp;utm_campaign=golinks_for_enterprises\">open-source go links<\/a>&nbsp;can open your company up to security concerns.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1000\" height=\"374\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230107\/image-147.png\" alt=\"Quote from Kanopy's Chief Technology Officer, Dave Barney\" class=\"wp-image-302\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230107\/image-147.png 1000w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230107\/image-147-300x112.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230107\/image-147-768x287.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230107\/image-147-40x15.png 40w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\">Quote by Dave Barney, Chief Technology Officer of Kanopy<\/figcaption><\/figure>\n\n\n\n<p id=\"ab12\">The&nbsp;<a href=\"https:\/\/www.golinks.io\/?utm_source=golinks.com&amp;utm_medium=blog&amp;utm_campaign=golinks_for_enterprises\">GoLinks platform<\/a>&nbsp;helps enterprises offer this to employees in a way that\u2019s more affordable, reliable, and secure. The created go links will work for employees with emails from the same domain, and can also work for subdomains too.<\/p>\n\n\n\n<p id=\"850f\">In addition to using the go links in their browsers, employees can also login to the platform to see what go links exist in their organization. Go links can be filtered by tags for easy discovery. This can be a quick way to locate more resources and learn about all available go links. Employees can also set up go links that will go into immediate effect company-wide.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"602\" height=\"308\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230111\/image-148.png\" alt=\"Graphic of GoLinks for enterprises\" class=\"wp-image-303\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230111\/image-148.png 602w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230111\/image-148-300x153.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2021\/02\/18230111\/image-148-40x20.png 40w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/><\/figure>\n\n\n\n<p id=\"ee4b\">Finding things is a big productivity problem. And for large companies, it only gets magnified. Try GoLinks for enterprises today. <\/p>\n\n\n\n<p class=\"has-text-align-left\"><\/p>\n\n\n\n<div class=\"row bg-dark rounded p-3 my-1\">\n<div class=\"col col-12 col-md-8 my-auto\">\n<h4 class=\"wp-block-heading text-white\" id=\"h-access-and-share-resources-instantly-with-golinks\">Access and share resources instantly with GoLinks<\/h4>\n\n\n\n<a class=\"btn btn-primary\" href=\"https:\/\/www.golinks.io\/signup.php?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=blog-cta&amp;utm_content=free-trial\" role=\"button\">Try for free<\/a>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"col col-12 col-md-4\">\n<figure class=\"wp-block-image size-full rounded my-auto\"><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"448\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp\" alt=\"\" class=\"wp-image-6957\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp 624w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-300x215.webp 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-40x29.webp 40w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>GoLinks for enterprises &#8211; Go links are a useful tool for companies that want to improve knowledge share and productivity for their employees. <\/p>\n","protected":false},"author":2,"featured_media":297,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[2],"tags":[51,40,12,8,15],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.1.2 (Yoast SEO v20.11) - 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