{"id":3270,"date":"2022-11-17T08:00:00","date_gmt":"2022-11-17T16:00:00","guid":{"rendered":"https:\/\/www.golinks.com\/blog\/?p=3270"},"modified":"2024-10-17T00:09:23","modified_gmt":"2024-10-17T07:09:23","slug":"what-is-a-knowledge-manager","status":"publish","type":"post","link":"https:\/\/www.golinks.com\/blog\/what-is-a-knowledge-manager\/","title":{"rendered":"What is a knowledge manager?<br>\u2026 and does my company need one?"},"content":{"rendered":"\n<p>Every day, employees at companies produce an unthinkable amount of data as they send emails, brainstorm, and put together reports, policies, and training manuals. And this mass of internal data is becoming increasingly difficult for employees to navigate: in fact, according to Coveo, the average employee today spends <a href=\"https:\/\/www.coveo.com\/en\/pdf?file=\/-\/media\/library\/files\/reports\/2022-relevance-reports\/workplace-relevance\/ccs-1942_report_workplace-2.pdf\">3.6 hours a day simply searching for information<\/a>.<\/p>\n\n\n\n<p>This is a common problem since organizations often get started without established <a href=\"https:\/\/www.golinks.com\/blog\/benefits-of-knowledge-management\/\">knowledge management<\/a> practices in place. However, as companies scale, their lack of organization begins to catch up on them \u2014 quickly draining employees\u2019 time and patience as they struggle to find the information and resources they need.<\/p>\n\n\n\n<p>If this situation sounds at all familiar to you, not to worry. Effectively managing corporate knowledge can be a challenging task, but the right hire can make it seem effortless. Below, we\u2019ll dive into what <a href=\"https:\/\/www.golinks.com\/blog\/knowledge-management-critical-for-remote-hires\/\">a knowledge manager<\/a> is, why companies are hiring them, and other ways to manage corporate knowledge.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-a-knowledge-manager\">What is a knowledge manager?<\/h2>\n\n\n\n<p>A knowledge manager controls the storage, organization, and distribution of corporate information, such as internal data, documents, media, policies, and training programs. Their job is to make it easy for employees to find and access the information they need, so that they can spend more time on the work that matters.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"552\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-1024x552.png\" alt=\"What is a Knowledge Manager?\" class=\"wp-image-3356\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-1024x552.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-300x162.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-768x414.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-40x22.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager-670x361.png 670w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16101207\/knowledge-manager.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-are-a-knowledge-manager-s-responsibilities\">What are a knowledge manager\u2019s responsibilities?<\/h3>\n\n\n\n<p>At a high level, a knowledge manager is responsible for building an information management framework for their company. That means figuring out how knowledge is stored, shared, and accessed across all teams and types of resources.<\/p>\n\n\n\n<p>As part of that overarching goal, their responsibilities include:<\/p>\n\n\n\n<ul>\n<li><strong>Creating and maintaining a knowledge base.<\/strong> To do this, a knowledge manager decides <em>where<\/em> different types of information should live and how employees will access that information. For instance, they may decide that onboarding material, FAQs, and internal policies should live in a company wiki; client notes should be stored in a customer relationship management (CRM) tool; and creative work should be organized in a cloud file system.<\/li>\n\n\n\n<li><strong>Working across teams to optimize solutions.<\/strong> A <a href=\"https:\/\/www.golinks.com\/blog\/knowledge-management-process\/\">knowledge management strategy<\/a> is only effective if employees actually use it, so a knowledge manager ensures that they collaborate with key stakeholders to build out and optimize their knowledge management solutions.<\/li>\n\n\n\n<li><strong>Deciding on knowledge management tools.<\/strong> When deciding how to store and organize company knowledge, a knowledge manager needs to decide on the best tools for the task. Indeed recommends that knowledge managers choose tools that are \u201c<a href=\"https:\/\/www.indeed.com\/career-advice\/finding-a-job\/what-is-knowledge-manager\">easy to search<\/a>\u201d so that team members find the resources they need in an intuitive way.<\/li>\n\n\n\n<li><strong>Educating employees and promoting a knowledge sharing culture.<\/strong> As we mentioned before: a knowledge management system is only useful if it\u2019s actually used! Part of a knowledge manager\u2019s job is to educate employees on the company\u2019s knowledge management processes and ensure that employees are sharing (and accessing) information as needed.<\/li>\n\n\n\n<li><strong>Tracking knowledge sharing success.<\/strong> Like anyone else in a company, a knowledge manager needs to drive business goals forward \u2014 so they should be tracking <a href=\"https:\/\/bloomfire.com\/blog\/knowledge-management-metrics-engagement\/\">key metrics<\/a> for success as they implement their strategy. If their metrics aren\u2019t improving, that\u2019s a sign that their processes might need tweaking.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"552\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-1024x552.png\" alt=\"\" class=\"wp-image-7382\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-1024x552.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-300x162.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-768x414.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-40x22.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35-670x361.png 670w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000910\/image-35.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-hire-a-knowledge-manager\">Why hire a knowledge manager?<\/h2>\n\n\n\n<p>Knowledge management is a fairly nascent field for many companies, so not every organization will have a dedicated knowledge management role or department carved out. However, there are multiple benefits to hiring a dedicated knowledge manager for your company.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-increase-efficiency\">Increase efficiency<\/h3>\n\n\n\n<p>According to an IDC study, the average data professional today wastes <a href=\"https:\/\/pages.alteryx.com\/rs\/716-WAC-917\/images\/The%20State%20of%20Data%20Discovery%20%26%20Cataloging.pdf\">20% of their week<\/a> re-creating knowledge assets that already exist. Generally, this isn\u2019t because employees enjoy repeating their work \u2014&nbsp;it\u2019s because they can\u2019t track down work that already exists.<\/p>\n\n\n\n<p>Knowledge management avoids this problem by making company knowledge centralized, organized, and searchable. How much more work could your employees get done if they weren\u2019t crunching the same numbers, writing out the same emails, and re-creating the same assets week after week?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-improve-collaboration\">Improve collaboration<\/h3>\n\n\n\n<p>In 2021, <a href=\"https:\/\/resources.mulesoft.com\/ty-report-connectivity-benchmark.html#loaded\">90% of organizations<\/a> said that siloed data was an ongoing challenge for them. In many ways, these siloes make sense: on an average day, Marketing, Sales, Customer Success, and Product Development teams have little reason to stay in close contact. However, when <a href=\"https:\/\/www.ringcentral.com\/us\/en\/blog\/working-in-silos\/\">these siloes grow too deep<\/a>, the chasm that forms between teams can lead to duplicated work, reduced trust between departments, poor communication, and wasted time.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"552\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-1024x552.png\" alt=\"\" class=\"wp-image-7383\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-1024x552.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-300x162.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-768x414.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-40x22.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36-670x361.png 670w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000913\/image-36.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>By ensuring that teams can easily share information with one another, a knowledge manager can cut down those siloes and <a href=\"https:\/\/www.golinks.com\/blog\/secure-collaboration-tools\/\">increase cross-team collaboration<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-boost-innovation\">Boost innovation<\/h3>\n\n\n\n<p>According to business researchers, knowledge management <a href=\"https:\/\/www.researchgate.net\/publication\/328791839_The_importance_of_knowledge_management_on_innovation\">lays the foundation for innovation<\/a>. When employees are able to find, access, and share information more easily, they can make tacit knowledge explicit, identify gaps in their learning, make new connections, and work with more context. All of these abilities make it easier for teams to spark <a href=\"https:\/\/www.bdc.ca\/en\/articles-tools\/business-strategy-planning\/innovate\/4-ways-innovation-can-help-your-business\">innovation at work<\/a>, which can increase sales and improve both customer relationships and employee retention.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-else-can-companies-manage-knowledge\">How else can companies manage knowledge?<\/h2>\n\n\n\n<p>With a possible recession looming, many companies have slashed their hiring budgets (if they haven\u2019t frozen hiring altogether). Fortunately, even if you can\u2019t hire a knowledge manager yet, you can still lay the foundation of knowledge management at your company using specific tools.<\/p>\n\n\n\n<p>Using the right <a href=\"https:\/\/www.golinks.com\/blog\/5-tools-for-knowledge-management\/\">knowledge management tools<\/a> can go a long way towards making corporate knowledge more accessible to employees. To make sure employees actually adopt the software you introduce, make sure you only select knowledge management tools that are easy to adopt and intuitive to use.<\/p>\n\n\n\n<p>If you\u2019re tight on time or budget, a <a href=\"https:\/\/www.golinks.io\/\">short link tool<\/a> (like GoLinks) can also be extremely useful. <a href=\"https:\/\/www.golinks.io\">GoLinks<\/a> lets teams create memorable short links to direct others to commonly used resources (including documents, videos, wikis, meetings, and more), making it easy to surface information from across myriad tools and teams. Employees can easily search GoLinks, and commonly used short links appear at the top of their dashboards for easy access.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"347\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37-1024x347.png\" alt=\"\" class=\"wp-image-7384\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37-1024x347.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37-300x102.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37-768x260.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37-40x14.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/10\/17000916\/image-37.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With a knowledge management tool like this, your company can save <em>significant<\/em> amounts of time. In fact, <a href=\"https:\/\/www.golinks.com\/blog\/instacart-customer-story\/\">Instacart saves 1000+ hours<\/a> each month using GoLinks to easily find and share information.&nbsp;<\/p>\n\n\n\n<p>Get started on your knowledge management journey with <a href=\"https:\/\/www.golinks.io\/signup.php?_ga=2.85750748.415172126.1667497961-1006749713.1661971616\">a free trial of GoLinks<\/a>.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"row bg-dark rounded p-3 my-1\">\n<div class=\"col col-12 col-md-8 my-auto\">\n<h4 class=\"wp-block-heading text-white\" id=\"h-access-and-share-resources-instantly-with-golinks\">Access and share resources instantly with GoLinks<\/h4>\n\n\n\n<a class=\"btn btn-primary\" href=\"https:\/\/www.golinks.io\/signup.php?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=blog-cta&amp;utm_content=free-trial\" role=\"button\">Try for free<\/a>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"col col-12 col-md-4\">\n<figure class=\"wp-block-image size-full rounded my-auto\"><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"448\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp\" alt=\"\" class=\"wp-image-6957\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp 624w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-300x215.webp 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-40x29.webp 40w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Discover what a knowledge manager is, why companies are hiring them, and other ways to manage corporate knowledge.<\/p>\n","protected":false},"author":2,"featured_media":3364,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[114],"tags":[12,94,15,49],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.1.2 (Yoast SEO v20.11) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a Knowledge Manager? (And does my company need one?)<\/title>\n<meta name=\"description\" content=\"Discover what a knowledge manager is, why companies are hiring them, and other ways to manage corporate knowledge.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/golinks.io\/golinks.com\/blog\/what-is-a-knowledge-manager\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a knowledge manager?\u2026 and does my company need one?\" \/>\n<meta property=\"og:description\" content=\"Discover what a knowledge manager is, why companies are hiring them, and other ways to manage corporate knowledge.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/www.golinks.com\/blog\/what-is-a-knowledge-manager\/\" \/>\n<meta property=\"og:site_name\" content=\"The GoLinks\u00ae blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/golinksio\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-17T16:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-17T07:09:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2022\/11\/16120839\/Blog-Header%402x-4.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1340\" \/>\n\t<meta property=\"og:image:height\" content=\"722\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Kevin Yeong\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@golinks\" \/>\n<meta name=\"twitter:site\" content=\"@golinks\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kevin Yeong\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/golinks.io\/golinks.com\/blog\/what-is-a-knowledge-manager\/\",\"url\":\"https:\/\/golinks.io\/golinks.com\/blog\/what-is-a-knowledge-manager\/\",\"name\":\"What is a Knowledge Manager? 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