{"id":4359,"date":"2023-04-20T09:52:00","date_gmt":"2023-04-20T16:52:00","guid":{"rendered":"https:\/\/www.golinks.com\/blog\/?p=4359"},"modified":"2024-10-01T12:18:12","modified_gmt":"2024-10-01T19:18:12","slug":"employee-buy-in","status":"publish","type":"post","link":"https:\/\/www.golinks.com\/blog\/employee-buy-in\/","title":{"rendered":"Employee Buy In: How to Effectively Track Software Adoption"},"content":{"rendered":"\n<p>In today\u2019s digital era, there\u2019s a software-as-a-service (SaaS) tool that can help with pretty much any pain point your team faces. The problem, of course, is employee buy-in. Not all employees are quick to adopt new tools \u2014&nbsp;if they do so at all. In fact, at the average organization, a full <a href=\"https:\/\/zylo.com\/reports\/saas-management-index-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">40% of applications are underutilized or unused<\/a>.&nbsp;<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"365\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1-1024x365.png\" alt=\"Employee Buy In: 40% of applications are underutilized or unused\" class=\"wp-image-4410\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1-1024x365.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1-300x107.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1-768x274.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1-40x14.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095149\/stat-2-1.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>And this lack of employee buy-in has repercussions. Not only does the average 1,000-person company waste <a href=\"https:\/\/zylo.com\/blog\/unused-software-cut-costs\/\" target=\"_blank\" rel=\"noreferrer noopener\">$1.5 million a year<\/a> on unused licenses, but uneven software adoption can also harm collaboration. When teams operate across too many different tools,&nbsp;employees end up <a href=\"https:\/\/www.golinks.com\/blog\/dos-and-donts-of-time-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">wasting hours a week<\/a> hunting down information across apps, recreating work that already exists, and working within departmental silos.<\/p>\n\n\n\n<p>Unfortunately, these issues often go unaddressed at organizations, since many leaders don\u2019t track software adoption. In fact, one poll found that <a href=\"https:\/\/www.techradar.com\/news\/businesses-are-wasting-millions-on-unused-software-licenses\" target=\"_blank\" rel=\"noreferrer noopener\">only 5.5% of IT leaders<\/a> report having full visibility into how many employees are actually using their software licenses.<\/p>\n\n\n\n<p>If you\u2019re among the other 94% of leaders, not to worry: tracking teams\u2019 existing SaaS usage is easier than it seems, and there are many ways to encourage software adoption going forward.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.golinks.com\/blog\/dos-and-donts-of-time-management\/?_ga=2.54916459.1758146615.1695227298-822119622.1695227297\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"176\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image-1024x176.png\" alt=\"Time management hacks for tech professionals\" class=\"wp-image-5604\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image-1024x176.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image-300x51.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image-768x132.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image-40x7.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/09\/20092934\/TimeManagementHacks-Banner-Image.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-effectively-track-software-usage-and-adoption-rates\">How to effectively track software usage and adoption rates<\/h2>\n\n\n\n<p>Some SaaS tools will allow admins to track employee license usage within their products. Unfortunately, however, the average company has <a href=\"https:\/\/www.statista.com\/statistics\/1233538\/average-number-saas-apps-yearly\/\" target=\"_blank\" rel=\"noreferrer noopener\">110 apps<\/a> within their tech stack \u2014&nbsp;making it nearly impossible for IT managers to routinely track usage on a product-by-product basis.<\/p>\n\n\n\n<p>Fortunately, a <a href=\"https:\/\/www.golinks.com\/blog\/saas-spend-management-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">SaaS spend management solution<\/a> like GoLinks can give you visibility into how frequently <em>every<\/em> SaaS tool in your organization is used, all from a single dashboard.<\/p>\n\n\n\n<p>GoLinks is a short link tool that primarily helps teams to find, share, and access information using memorable short links called \u201cgo links.\u201d It allows employees to transform unwieldy URLs into short, intuitive go links that link to helpful resources. For instance, at one company:<\/p>\n\n\n\n<ul>\n<li>\u201cgo\/roadmap\u201d might redirect to the product team\u2019s roadmap on Notion<\/li>\n\n\n\n<li>\u201cgo\/analytics\u201d might redirect to the marketing team\u2019s Google Analytics dashboard<\/li>\n\n\n\n<li>\u201cgo\/onboarding\u201d might redirect to the HR team\u2019s onboarding presentation in Canva<\/li>\n<\/ul>\n\n\n\n<p>On the administrator side, GoLinks also provides valuable insight into how frequently employees are linking to different tools in an organization\u2019s tech stack. Within GoLinks\u2019 comprehensive workspace analytics, admins can easily see:<\/p>\n\n\n\n<ul>\n<li>How SaaS usage breaks down by product and team<\/li>\n\n\n\n<li>Which apps are most (and least) frequently used by employees each month<\/li>\n\n\n\n<li>Newly discovered apps that employees have added to their tech stack (to track <a href=\"https:\/\/www.golinks.com\/blog\/saas-spend-management-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">shadow IT<\/a> and any tool overlap)<\/li>\n<\/ul>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"569\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2-1024x569.png\" alt=\"Increase employee buy in by tracking software adoption within GoLinks. \" class=\"wp-image-4409\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2-1024x569.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2-300x167.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2-768x426.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2-40x22.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/04\/13095133\/analytics-2.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>By reviewing GoLinks\u2019 SaaS usage analytics on a regular basis, IT leaders can explore which tools employees have been slow to adopt, the new apps employees are integrating into their workflows, and if there is any tool overlap that should be addressed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/4486639.fs1.hubspotusercontent-na1.net\/hubfs\/4486639\/GoLinks_SaaSManagement_Ebook%20(1).pdf?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=employee-buy-in&amp;utm_content=ebook\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"176\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2-1024x176.png\" alt=\"SaaS Spend Management Ebook\" class=\"wp-image-4720\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2-1024x176.png 1024w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2-300x51.png 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2-768x132.png 768w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2-40x7.png 40w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2023\/06\/27073622\/Ebook-Banner-Image-2.png 1340w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-strategies-to-improve-employee-buy-in-and-adoption-rates\">Strategies to improve employee buy in and adoption rates<\/h2>\n\n\n\n<p>If team members haven\u2019t adopted software quite as readily as you\u2019d like, there are ways to improve adoption rates \u2014 whether you\u2019re introducing a new tool or you simply want to increase employee adoption of your existing tools.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-create-a-video-demo\">Create a video demo<\/h3>\n\n\n\n<p>Create a Loom video that includes a demo of the tool, walking employees through how to use it and how it can help them meet their goals. This can be especially helpful when you\u2019re introducing a new SaaS tool to the company.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-create-a-knowledge-base\">Create a knowledge base<\/h3>\n\n\n\n<p>Make it easy for employees to find information on how to use company tools by creating a separate page for each SaaS app in your company\u2019s knowledge base. Within each page, you can share a step-by-step guide on how to use the tool, examples on how to integrate it into your workflow, and tips on getting the most from it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-launch-a-survey\">Launch a survey<\/h3>\n\n\n\n<p>If employees aren\u2019t using a tool as much as you\u2019d like, there may be a good reason why. Send employees a survey asking for feedback on a tool with low usage rates. Based on the answers, you may find that you need to move to a different tool or upgrade employees\u2019 plans in order to encourage usage.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-gamify-software-adoption\">Gamify software adoption<\/h3>\n\n\n\n<p>Gamify software adoption by sharing different teams\u2019 SaaS usage statistics within your company\u2019s Slack or monthly newsletter. With GoLinks, you can see just how much time employees are saving each month by creating and using go links. Make it a game by sharing your time-saving statistics each week!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-share-new-ways-to-use-existing-tools\">Share new ways to use existing tools<\/h3>\n\n\n\n<p>Many employees don\u2019t take full advantage of tools because they don\u2019t know <em>how<\/em> to. Create a new channel in your company\u2019s Slack dedicated to sharing tips and tricks on getting the most out of your tech stack. Within it, users can share helpful tips with one another, such as how to automate tasks in Trello, use Zapier to connect apps, or schedule emails.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-audit-your-teams-software-adoption-today\">Audit your teams\u2019 software adoption today<\/h2>\n\n\n\n<p>Encouraging employee buy in and software adoption is crucial to increasing collaboration and making the most of your software budget. To learn how you can monitor (and increase!) software adoption across your company, <a href=\"https:\/\/www.golinks.io\/sales.php?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=employee-buy-in&amp;utm_content=demo\" target=\"_blank\" rel=\"noreferrer noopener\">schedule a demo<\/a> with GoLinks today. <\/p>\n\n\n\n<div class=\"row bg-dark rounded p-3 my-1\">\n<div class=\"col col-12 col-md-8 my-auto\">\n<h4 class=\"wp-block-heading text-white\" id=\"h-access-and-share-resources-instantly-with-golinks\">Access and share resources instantly with GoLinks<\/h4>\n\n\n\n<a class=\"btn btn-primary\" href=\"https:\/\/www.golinks.io\/sales.php?utm_source=blog&amp;utm_medium=blog&amp;utm_campaign=blog-cta&amp;utm_content=demo\" role=\"button\">Schedule a demo<\/a>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"col col-12 col-md-4\">\n<figure class=\"wp-block-image size-full rounded my-auto\"><img decoding=\"async\" loading=\"lazy\" width=\"624\" height=\"448\" src=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp\" alt=\"\" class=\"wp-image-6957\" srcset=\"https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1.webp 624w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-300x215.webp 300w, https:\/\/images.golinks.io\/blog\/wp-content\/uploads\/2024\/09\/25102826\/golinks_blog_footer_cta_2x_2x-1-40x29.webp 40w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Getting employee buy-in is crucial to encourage software adoption company-wide. Here\u2019s how you can monitor and increase software adoption.<\/p>\n","protected":false},"author":2,"featured_media":4406,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":""},"categories":[118],"tags":[51,12,8,46,15],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.1.2 (Yoast SEO v20.11) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Employee Buy In: How to Effectively Track Software Adoption<\/title>\n<meta name=\"description\" content=\"Getting employee buy-in is crucial to encourage software adoption company-wide. 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